Sokya
01 October 2025
“TARMAC: Africa’s Booking.com + Real Estate platform. A one-stop digital marketplace for booking hotels, experiences, and rentals — while also connecting users to property sales and long-term housing, designed for Africa’s realities.”
• Africa’s travel & real estate sectors are booming but face major gaps:
• Travel booking:
hotels, guesthouses, vacation rentals, tours & activities
• Real estate integration: buy, rent, and lease properties directly
in-app
• Verified listings: trusted partners, property certification &
fraud prevention
• Local payments: Mobile Money, bank transfers, debit/credit cards
• Property management tools: for landlords, agents & developers
• Africa-optimized: low data usage, multilingual interface, SMS/USSD
confirmations
• African travel market:
$168B by 2030 (WTTC)
• Real estate market: $1.5T by 2030 (PwC Africa)
• Mobile-first continent: 600M+ smartphone users by 2030
• No leading platform combining travel booking + real estate → Blue Ocean Opportunity
• Booking commissions (10–15%)
• Listing fees for real estate agents & developers
• Premium subscriptions (priority placement, analytics, booking management)
• Advertising revenues (hotels, airlines, developers, travel brands)
• Ancillary services (insurance, mortgages, property financing)
• Year 1: 50K bookings
/ 5K properties listed
• Year 2: 500K bookings / 50K properties → $50M GMV
• Year 3: 5M bookings / 200K properties → $500M GMV
• Projected revenues: $80M (commissions +
listings + premium + ads)
• First platform combining travel
& real estate for Africa
• Trust-driven with verified listings & secure payments
• Financial inclusion via Mobile Money & local banks
• Empowers local hotels, landlords, and real estate agents
• Scalable across Africa’s tourism + property markets + diaspora
We are seeking $12M to:
• Build advanced booking & real estate tech (AI recommendations, fraud
detection, secure payments)
• Onboard hotels, guesthouses, and real estate agencies across Africa
• Expand into 6 key markets: Nigeria, Kenya, South Africa, Morocco, Egypt,
Ghana
• Forge partnerships with banks, telcos, airlines, and property developers
✨ TARMAC: The future of booking & real estate in Africa.