Sokya

Pitch Deck – SOKYA
1. Vision
“The African TikTok: entertainment, creativity, and e-commerce combined, connecting 1.4 billion Africans to the global digital economy.”
2. Problem

TikTok & Instagram: not adapted to African realities (connectivity, languages, culture).

African creators struggle to monetize their content.

African e-commerce is fragmented, with no integration into social platforms.

3. Solution – Our Application

Short Videos & Lives: Fun, interactive platform optimized for low bandwidth.

Integrated Marketplace: Buy & sell products directly within the app.

Creator Monetization: Tips, subscriptions, commissions on sales.

Africa-Focused: Local languages, cultural content, Mobile Money payments (M-Pesa, Airtel Money, Orange Money, etc.).

4. Market & Opportunity

1.4B people in Africa.

700M smartphone users by 2025.

E-commerce growth: +24% annually in Africa (vs 11% globally).

Global creator economy: $480B by 2027.

Few local competitors → Blue Ocean opportunity.

5. Business Model

E-commerce commissions: 5–10% per transaction.

Targeted advertising: Local & international.

Premium subscriptions: For creators & businesses.

Telco partnerships: Free or discounted data for users.

6. Traction (3-Year Projections)

Year 1: 1M downloads (pilot markets: Nigeria, DRC, Kenya).

Year 2: 8M active users / 500K active sellers.

Year 3: 25M active users + African diaspora.
Projected revenue: $50M (transactions + ads + premium).

7. Why Us?

Unique positioning: First African video + e-commerce super-app.

Visionary team: Illumination Metaverse Group → proven track record with deployed apps.

Social & economic impact: Job creation, empowering African creators.

Global scalability: Africa as the foundation → expansion to diaspora & other emerging markets.


We are seeking $10M to:

Develop core technology (AI, integrated marketplace, Mobile Money payments).

Drive user acquisition (digital campaigns, influencers).

Expand into 10 strategic African countries.

Boost monetization & e-commerce partnerships.

Invest in the future of entertainment and commerce in Africa. 

Call Whatsapp