Noka

Noka

Pitch Deck – NOKA

1. Vision

“The African eDemand: NOKA is the first social live shopping platform designed for African realities, connecting creators, merchants, and consumers in real time.”

2. Problem

E-commerce in Africa is growing rapidly (+24% per year), but several challenges remain:

• Low interactivity → online shopping experiences are often monotonous and impersonal.

• Payment friction → weak integration with Mobile Money and other local solutions.

• Limited visibility → local creators and merchants struggle to get exposure.

3. Solution – NOKA

• Live Shopping: interactive real-time sales via video, chat, and auctions.

• Integrated Marketplace: discover and purchase directly within the live stream.

• Local Payments: M-Pesa, Airtel Money, Orange Money, Wave, MoMo, etc.

• Creator Tools: analytics, monetization, one-click store management.

• Africa-Ready: optimized for low bandwidth, multilingual, intuitive interface.

4. Market & Opportunity

• African e-commerce: $85B by 2030 (Statista).

• Mobile growth: 1.1B mobile subscribers by 2030 (GSMA).

• Global live shopping market: $700B by 2026.

• Opportunity: No African market leader yet → Blue Ocean market.

5. Business Model

• Sales commissions: 5–15%.

• Premium merchant plans: boosted shops, advanced analytics.

• Targeted advertising: local and international brands.

• Telco partnerships: free or discounted data for users.

6. Traction (3-Year Projections)

• Year 1: 100K users, 5K active sellers.

• Year 2: 1M users, 50K active sellers → $20M GMV, $4M projected revenue.

• Year 3: 10M users, 200K active sellers → $200M GMV, $40M projected revenue.

7. Why NOKA?

• Unique positioning: first live shopping app tailored for Africa.

• Strong team: tech expertise + pan-African network.

• Scalable: Francophone + Anglophone Africa + global diaspora.

• Social impact: empowering creators, promoting financial inclusion, creating jobs.

8. Fundraising – Target: $7M

Investment will be used to:

• Core Technology: live video, integrated payments, AI-driven recommendations.

• User Acquisition: onboard merchants & creators at scale.

• Market Expansion: Nigeria, Kenya, DRC, Ghana, South Africa.

• Strategic Partnerships: telcos, banks, e-commerce platforms.

NOKA: The future of African social shopping starts here.